Ascending price
Simultaneous ascending price auctions
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have been demonstrated to be
effective where a number of licences are to be awarded and they cover, for
example, different geographic areas. In this case there are a number of
sequential rounds of bidding and each bidder must increase the previous bid
on a lot by more than a pre set amount. When there is no more bidding the
auction ends and the bidders with the highest bids on each lot will be the
winners. The fact that bidders can see how their opponents are bidding and
derive information on how they value spectrum in the different geographic
areas will allow them to win more efficient allocations than might happen in a
sealed bid. Ascending price auctions are also ideal for conducting through
electronic means.
The down side is the potential for collusion. Measures can be taken to avoid
collusion such as ensuring bids can only be in round numbers (in some
cases the final digit in the bid can be used to convey a signal to other
bidders).
Others
Sealed bid
Sealed bid auctions involves each bidder only making one single offer. They
are more attractive to new entrants than the ascending auction as there is
always the possibility that they might outbid an incumbent who has under
estimated the value of the spectrum.
Anglo Dutch
This is a mixture of the two auction types above. Initially there is an
ascending price auction and then when the number of bidders has been
reduced to one more than the number of licences available
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there is a
sealed bid. The sealed bid has to be the same or more than the final price
reached through the ascending auction.
Reserve prices
It is important that the reserve prices are set at a level that ensures the
spectrum cannot be won cheaply and successful bidders pay near the
expected market price. The following options exist to set reserve price
i)
Based on an estimate of what would have been the fees paid using
Administrative Incentive Pricing.
ii)
Based on market indicators
An alternative approach is to attempt to set levels based on market
indications, such as the prices paid at auction in comparable frequency bands
and geographic territories, however such prices are subject to wide fluctuation
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For example ascending price auctions have been used in the US, Canada, Australia, UK, Germany
and Austria.
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The licences would need to be in the same geographic area.
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